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The Future of Retail For over a decade and a half, Advantage2Retail has been bringing forth thought-provoking articles on the current state of the Retail Industry. With so much change and disruption currently facing the industry, we decided to take an in-depth look at what the industry has faced across the last decade, what factorsRead more

How Smartphones and Social Media have forever changed the way Consumers Shop Overview: For the last decade, there has been more change and disruption in the Retail Industry, than across the last century. At the core of these changes, is a consumer base which is younger, technologically-enabled and socially-savvy. Mobile Disruption: Mobile devices first changedRead more

Robotics, AI and Retail: 3 Ways Robotics and Artificial Intelligence are Revolutionizing the Retail Industry Overview: If you watch any Sci-Fi movie or television series from the last several decades, there is a long-standing promise of Robotics and AI being employed for the betterment of mankind. While most of the concepts usually end in disaster,Read more

Helpdesk Services: How to Boost Your Performance If your business offers products and services that often require troubleshooting for your end-users, maintaining a dedicated helpdesk is critical. Inefficient helpdesk services can negatively impact customer satisfaction, which in turn will be detrimental to your continued success. Whether you provide helpdesk services to your clientele or needRead more

4 Great Reasons to Outsource Your IT Helpdesk in Retail As retailers both small and large increasingly rely on new technologies in their day-to-day operations, they also need reliable IT support capable of addressing important issues. While some businesses prefer to do this internally, opting instead to outsource your IT helpdesk is becoming more andRead more

Overview: We are well into the holiday rush and a few things have already become apparent about consumer shopping patterns. First, is that Black Friday doesn’t have the pull it once did for brick and mortar retailers. CNN reports a decrease in Black Friday foot traffic of less than 1 percent, compared to a 16.9Read more

4 Ways Retail Consultants Provide Value In an industry as fiercely competitive as retail, effectively contending with your competitors is critical to the survival of your business. In this regard, the help of an outside expert can often be invaluable. For many small-to-medium size retailers, consulting can be a cost-effective way to uncover solutions thatRead more

Retail Survival 101 Three things Retailers can do Today, to prepare for the Customer of Tomorrow Overview:   The Retail Industry has changed. The last five years have more greatly impacted the industry as a whole, than all the changes across the last fifty. This year alone, as we previously reported in our article “TheRead more

5 Ways a Retail Helpdesk Can Boost Your Bottom Line The Impact of Customer Satisfaction: There’s no doubt about the impact of customer satisfaction to a company’s overall success. However, there’s been so much focus on personalization and new technology that many retailers seem to have forgotten one of the most important factors towards boostingRead more

How Retailers Can Compete With E-Commerce Through Warehouse Fulfillment   Competing with Online Giants: Retailers can combat being edged out by e-commerce by utilizing the latest innovations in warehouse fulfillment. As retail evolves, so must supply chains. Since brick-and-mortar retailers are increasingly expected to function as quickly and seamlessly as online brands, retailers are turningRead more