Advantage2Retail + Veras Retail Partnership

Media Contact: Eric Macias, Marketing Analyst, Veras Retail (eric.macias@verasretail.com)

Montreal, QC. / Phoenix, AZ – May 15th, 2017

Veras Retail, a global retail solutions provider specializing in point-of-sale, mPOS, CRM and inventory management software has formed a strategic alliance with Advantage2Retail, Inc. (A2R), a recognized leading Retail Consulting firm, who specializes in business process optimization, project management, strategic planning and system implementation and integration.

The alliance allows A2R to promote and implement the Veras Retail solutions to retailers across North America who are looking to invest in an enterprise point-of-sale solution to carry their organization forward. The Veras Retail – A2R partnership is a winning pairing for retailers looking to enhance the omni-channel customer experience in-store.

“We have been working with the JDA Store Systems for over a decade,” Said Bruno Riccio, Founder and CEO of A2R. “When we learned that Veras Retail had acquired the intellectual property rights to the software and began to develop it to accommodate the Omni-Channel Customer, we knew it was a solution we wanted to be able to provide to our existing and future clients.”

“Veras Retail sees the perfect Value-Added Partner in Advantage2Retail. Not only are they familiar with the former JDA Store Systems, but their experience and expertise in retail consulting services allows Veras to provide additional services and bring Veras solutions to a broader group of retailers. We are excited to work with A2R and look forward to serving our common customers.” said Rohit Vir, founder and CEO of Veras Retail.

About Veras Retail:

Formerly Zoftec LLC, Veras Retail builds unique and innovative software solutions to connect with consumers at the point of decision. It starts at the store, providing point-of-sale/mPOS, inventory, cross-channel execution, and CRM applications. Veras is focused on optimizing in-store processes and using technology to foster profitable interactions between retailers and consumers. Veras POS solutions power over 100,000 lanes every day in over 50 retailers around the world. Visit verasretail.com to learn more.

About Advantage2Retail (A2R):

Since its inception, Advantage2Retail, Inc. (A2R) has specialized in Retail consulting via strategic planning, business process review and optimization, technical and functional training and support, in addition to helping select and deliver innovative solutions for our clients in the Retail, eCommerce and Distribution industries. Based in Montreal, A2R caters to retailers and distributors with a national footprint looking to reduce their costs, increase their profitability or plan for growth. Visit a2r.ca for more information.